Not Feeling The New Landing Page of Twitter

I’m not sure if I’m liking the new look and feel of the twitter homepage (pre-login). I mean its nice and all but it doesn’t feel the same. Twitter used to feel fresh and fun. Now it feels global and corporate like they mean business now. Could this be part of their plans to seriously start monetizing twitter? They’re not denying the fact that their working on a “fanpage” feature to offer to brands but changing the feel of the homepage doesn’t make sense because at the end of the day you wouldn’t want your users to be intimidated especially newbies.

Do you feel the same way about it?